BBA — Bachelor of Business Administration

General management with functional specialisation in marketing, finance or human resources.

Duration

3 years

Level

Undergraduate

School

Commerce & Management

Tuition

₹50,000 / year

About the programme

BBA is a management degree taught through practice. Principles of management, organisational behaviour, marketing, financial accounting, human resource management and operations form the core, with electives that let you specialise from the second year.

The teaching method is deliberately participative — case discussions, group presentations, market surveys, a summer internship and a live business plan project.

Graduates enter sales and marketing, banking, retail operations, human resources and family business, or continue to an MBA. Many of our own MBA students come through this route.

Eligibility

10+2 in any stream from a recognised board.

Applicants should also read the general admission process and prepare the document checklist before applying.

Syllabus outline

Indicative subject areas across the programme. The examinable syllabus is set by the affiliating university and is issued at registration.

  • Principles of Management
  • Organisational Behaviour
  • Marketing Management
  • Financial Accounting
  • Human Resource Management
  • Business Communication
  • Operations Management
  • Business Research Methods
  • Consumer Behaviour
  • Strategic Management
  • Summer Internship
  • Business Plan Project

Career outcomes

  • Marketing and sales executive
  • Banking and financial services
  • HR and recruitment
  • Retail and operations management
  • Family business and entrepreneurship
  • MBA progression

Fees

Indicative cost — BBA
Tuition per year₹50,000
Application fee (one time)₹1,500
Admission fee (one time)₹10,000
Uniform charges (one time)₹8,500
First-year total₹70,000
Tuition across 3 years₹1,50,000

Examination and practical fees are charged as per university norms. Clinical training transport, where applicable, is billed as per management norms. Scholarships of up to 100% may apply — see scholarships.

Also consider

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Admissions 2026–27

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